iPhone 14 Plus Flops! Why Apple got it wrong with its iPhone 14 lineup
iPhone 14 Plus is appleThe first attempt at a less expensive iPhone with a large screen in recent history. For the past two years, the 6.7-inch screen has been reserved for the ultra-high-end Pro Max. However, in light of the poor sales of the iPhone mini, the Cupertino company decided to change the situation a bit and ditch the smaller iPhone in favor of the new Plus. In hindsight, this now looks like a bug. According to numerous reports, the iPhone 14 Plus Poor performance and its sales numbers are well below expectations. In light of these multiple accounts, there is a possible question – why did the iPhone 14 Plus fail?
The term “flop” is used somewhat loosely in this context. The iPhone 14 Plus is still an iPhone and as such it is bound to outperform the vast majority of phones on the market simply thanks to the logo on the back. However, it is its (relative) failure and the reasons behind it that ultimately concern us.
Why the iPhone mini has a niche, while the iPhone Plus isn’t
First, it’s worth noting that Apple deemed the mini’s sales disappointing enough to justify ending the line in favor of Plus. Replacing the Mini with the Plus, and expecting the latter to sell better, was a miscalculation on the part of Apple for one specific reason: they simply could not be interchanged.
There is no need to explain how different the two devices are. In addition, the mini had something that Plus does not have – prestige. It occupied a very specific place in the Apple iPhone lineup. Specifically, a remarkably portable device with groundbreaking performance.
Moreover, the size of the mini made it unique not only among other iPhones, but also among the entire smartphone market. There has never been (and there is no) other smartphone with such specs iPhone 13 mini In such a small package.
For users who wanted to buy a small smartphone, and were willing to pay a premium for premium performance, there was no alternative – neither on the Apple side nor on the Android side of the market.
This is not the case with the iPhone 14 Plus. Most Android smartphones approach (or even exceed) the size of the Plus. There are a large number of devices with 6.7 inch screens, better screens and lower price tags offered by Android manufacturers. Not to mention that the Plus faces competition from within in the form of the Pro Max. Which brings me to the next point.
Standard iPhone 14 models are simply unremarkable, and the pros are much better
The iPhone 14 (and the iPhone 14 Plus) is in a really weird position right now. They’ve missed out on most of the new hardware features that were reserved for the Pro models this year. They did not receive a 48-megapixel sensor, nor an A16 processor, nor a Dynamic Island.
The last part is really important. When Apple decides to change the design of one of its products, the new look tends to stay put for a while. This means that buying a grooved iPhone means you’re basically stuck with the older design, while the new one becomes the status quo.
As a result, this year, users have a lot of incentive to show off their Pro models. This further undermines the issue of buying the iPhone 14 Plus. Especially when we consider another important detail – pricing.
Why is the price of the Plus sign simply meaningless
The way Apple has put the iPhone 14 Plus in terms of price makes buying one a very strange decision. At $899, you’re actually paying $100 more than you would for a standard iPhone. So why not pay another $100 and take advantage of all the great new features that come with iPhone 14 ProAdmittedly, you’ll lose out on some screen real estate, but if you simply want a large, premium smartphone, there are many better alternatives – including iPhone 13 Pro Max.
The latter can currently be found for around $1,000 (and is set to drop further with Black Friday on the horizon) has many third-party retailers and is a superior device in almost every respect. It has the same processor and notch, but comes with a better screen, more premium build quality, and a more advanced camera module.
Moreover, there is no shortage of Android devices, with similar performance and spec sheets that cost less than the iPhone 14 Plus. Unless you are a big fan of Apple, you can buy a 6.7 inch Android phone (like Pixel 7 Pro which also costs $899) seems like a better option.
However, if you are a loyal Apple assistant, you will probably be willing to spend a great deal and get the best in class big iPhone – iPhone 14 Pro Max. $1,099 may seem like a bitter pill to swallow, but there’s a reason the term “Apple tax” came into play.
Plus, you likely won’t have to pay that outrageous amount of money up front in the first place. Trade-in deals are readily available, and buying an iPhone 14 Pro Max from your carrier is often a great idea. In the latter case, the Pro Max could cost you a few dollars more per month than the 14 Plus.
As a result, the iPhone 14 Plus’ biggest selling point—it offers a 6.7-inch screen for under $1,000—has become null and void.
Why the iPhone 14 Plus failure shouldn’t come as a surprise
In conclusion, the iPhone 14 Plus is not a bad smartphone per se, but is doomed (by Apple standards) from the start. First, Plus doesn’t take advantage of the one exclusive point of sale it only has to offer (unlike the Mini). Secondly, it is much closer to last year iPhone 13 Compared to this year’s Pro models. Third, its $899 price tag makes buying it a somewhat tricky topic. Standard iPhone 14 The group as a whole underperformed the iPhone 14 Pro and iPhone 14 Pro Max – which is to be expected. There is no real reason why Plus should defy this trend. Perhaps this is the reason behind rumors that Apple is considering raising the prices of its iPhone Pro devices this year.
If the first came true, then perhaps now we will look at a different picture. But that’s not the case, and the iPhone 14 Plus once again proves simple wisdom – bigger isn’t necessarily better.
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