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Samsung and Maison Margiela announce a rule-breaking collaboration – Samsung Global Newsroom

Samsung and Maison Margiela announce a rule-breaking collaboration – Samsung Global Newsroom

Samsung and Maison Margiela announce a rule-breaking collaboration – Samsung Global Newsroom

Cutting edge technology meets radical fashion with the new Galaxy Z Flip4 Special Edition

Samsung Electronics and Parisian haute couture house Maison Margiela have announced their first collaboration, working together to create subversive Galaxy Z Flip4 Maison Margiela Edition.

In the spirit of non-conformity, Samsung and Maison Margiela have come together to reimagine the design of the latest member of the Galaxy family. Plural Latest technology with haute couture design, This is a limited edition Galaxy Z Flip 4 It was created for those who want to celebrate their individuality.

the perfect couple

Samsung has always been committed to opening up, breaking down barriers, and engineering the impossible, which led to the creation of the first foldable smartphone. This ethos perfectly marries Maison Margiela’s design philosophy, which is rooted in defiance, subversion, and rejection of tradition.

Samsung and Maison Margiela organized a meeting of minds to showcase the Galaxy Z Flip4 unlike any other. Each element of this special edition focuses on the authenticity and values ​​of Margiela From inside and outside Highlight the essence of the brand and its authentic essence.

Create a radical design

Elements of the iconic Maison Margiela design philosophy have been carefully expanded to include many aspects of the Galaxy Z Flip4 Maison Margiela Edition From the phone itself to the user experience and the packaging.

  • Galaxy Z Flip 4: Maison Margiela’s signature pure white with a matte finish is ‘knitted’ into the smartphone with a drop of gray to create the perfect shade of white. The phone also holds Maison Margiela’s bombed A technique, which strips the outer layers of an object to reveal its essence, and features subtle, transparent lines that indicate the phone’s internal circuits.
  • User Experience: All-new UX design, including wallpaper and icon artwork, has been made specifically for this special edition. Paintbrush artwork is designed using advanced 3D modeling technology to capture the texture of a jagged brush stroke. The inverted phone also captures the scanning motion of the X-rays to create a translucent look.
  • complements: The Special Edition comes with two distinct phone cases. First, a unique leather cover that reflects the House’s iconic character whitebit technique, which reduces the object to the simple beauty of white cloth and its lines four stitches Logo that indicates anonymity. The case is over-coated to create a unique texture to act like a canvas that can change over time. The second cover is a spin on Maison Margiela’s iconic digital coding ring, inspired by the DNA of the house.

The box is a work of art in itself, playing with the idea of ​​the house rethought of turning over and exposing the rough surface of the inner core to provide a packaging design never seen before.

“Samsung and Maison Margiela both believe in going beyond the norm and allowing people to celebrate their individuality, and this is no exception. Through this collaboration, which combines ground-breaking technology and unique design, we want you to be able to express your true true selves and celebrate what makes you unique”

Availability

The exclusive Samsung Galaxy Z Flip4 Maison Margiela Edition will be available in select markets including China (Hong Kong), France and Korea, starting December 1.Street2022.

To learn more about the Galaxy Z Flip4, visit www.samsung.com/global/galaxy/galaxy-z-flip4/.

Samsung and Maison Margiela announce a rule-breaking collaboration – Samsung Global Newsroom



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