Business

The world’s 100 largest pension funds

The world’s 100 largest pension funds

In today’s fast-paced world, companies must adapt if they want to stay relevant. Even the Big Tech giants can’t get too comfortable—to remain competitive, large corporations like Google and Amazon are constantly innovating and evolving.

This series of graphics by the author Truman you illustrates the income statements of the five largest companies in the world—Amazon, Apple, Microsoft, Tesla, and Alphabet—and shows how their financial statements have evolved since the date of their first public publication.

Editor’s note: Click on any graphic to view a full-width, higher-resolution version. Also, since these companies are, in some cases, 10,000x their size on the IPO date, the two visual financial statements should not be directly comparable in size.

Visual Income Statement: From IPO to Present

Let’s start with Apple, the first company to go public and the biggest in the mix:

1. Apple

see full size infographic

In 1998, Apple changed its name to “Apple Computer” because at that time the company only sold computers and computer hardware kits. However, over the next decade, the company expanded its product offering and began selling a variety of consumer technology products such as phones, portable music players, and even tablets.

Apple’s consumer technology was so successful 2007 the company decided to drop “Computer” from its name. Fast forward to today, and the company also generates revenue through services like Apple TV and Apple Pay.

Although computers are a core part of its business, the iPhone has become the biggest revenue driver for the company

In 2021, Apple earned $94.7 billion with a margin of 26%. Today, the company is one of the few Big Tech companies that has been able to withstand industry-wide valuations. It is strong with a market capitalization of more than 2 trillion dollars, the company it costs about the same Like Amazon, Alphabet and Meta combined.

2. Microsoft

Microsoft's Evolving Revenue

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Microsoft, one of the oldest companies on this list, entered the market in 1985. Back then, the company only sold microprocessors and software, hence the name. Micro-Soft.

And while Microsoft’s flagship operating system (Windows) is still one of its main revenue drivers, the company’s product offering has become much more diverse.

Now, its revenue is split pretty evenly between cloud services (Azure), productivity tools (Office) and personal computing (Xbox and Windows OS).

3. Amazonia

Amazon's Evolving Revenue

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When Amazon launched in 1997, the online retailer sold only books.

But depending 1998, Amazon began to rapidly expand its product offerings. Soon it was selling everything from CDs and toys to electronics and even tools.

Until now, and Amazon’s e-commerce segment has become just one part of the company’s overall business.

Cloud services provider Amazon (AWS), a supermarket chain (with its grocery brands Amazon Fresh and the acquisition of Whole Foods) and even a video streaming service (Prime Video). In particular, it stands out as AWS important part In Amazon’s overall business, driving a whopping 74% of operating profit.

4. Alphabet

Alphabet's Revenue Evolving

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When Google went public in 2003, it was a simple search engine 1,400 billion dollars in ad revenue from its website and cloud network.

Today, the company (now called Alphabet) has become synonymous with the internet, and an overwhelming majority Internet search traffic. That’s why it generates hundreds of billions in ad revenue every year.

The company also owns YouTube and has expanded into various verticals, including consumer technology (Fitbit) and premium streaming (YouTube Premium and TV).

5. Tesla

Tesla's revenue evolution

see full size infographic

Tesla’s IPO was in 2008, making it the youngest company on the list. And as the newest kid on the block, Tesla’s revenue hasn’t changed as dramatically as others.

However, while electric vehicles are the company’s main revenue driver, Tesla has managed to dive into other verticals over the past 10 years. For example, in 2021, about 2.8 billion dollars his 53,800 billion dollars they managed to generate and store energy in the income.

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